Shop Sustainably with ESSENTIALS ON PARK LANE February 14, 2018 09:16
Did you know that the fashion industry is the second largest polluter in the world, only second to the oil industry? Here are the stone cold facts:
- It takes 1,800 gallons of water to make ONE pair of jeans
- 15% of fabric intended for clothing ends up unused on the cutting room floor
- The fashion industry alone releases 1.2 billion tonnes of greenhouse gases into the atmosphere every year
- Half a million tonnes of plastic microfibers are released into the oceans every year due to washing garments
At Essentials, we are big on offering high-quality brands that you love while also thinking of our environmental impact. That being said, I am here to tell you about one of our favorite sustainable brands and...
A new program we are unveiling at Essentials! Stay tuned - or skip to the bottom of this blog :)
We love our favorite denim brand, AG Jeans, for three reasons:
- They look and feel AMAZING!
- They are based in Los Angeles, CA
- They are extremely eco-conscious! (Major bonus, right?!)
AG Jeans is a company that is very committed to environmental responsibility and awareness. They use 'Ozone Technology' in the makings of their products which cuts water usage by 50%. They also incorporate the use of natural and biodegradable fabrics like Tencel and Modal into their garments. Lastly, AG cuts their patterns in a way that maximizes fabric yardage and minimizes the amount of scraps they generate, and what is leftover is collected and repurposed for home and car insulation.
Furthermore, you can look great and feel great about your purchase when you buy a pair of AG jeans.
Now, here's a little preview of the fabulous new AG pieces we've all been drooling over for the past couple weeks:
First up, The Rhett Vintage High-Waisted Straight
I LOVE these jeans. If you're looking for the perfect pair of vintage-feeling jeans that hug your body in every place, look no further. I am personally a fan of 100% cotton jeans because I know they will stay up on my waist and look equally as amazing when I put them on as they do at end of the day.
Fit Notes: These should feel tight when you try them on. Due to the cotton content in these jeans, they will stretch a little when you wear them so they will give you that snug feel throughout the day but won't feel like you can't breathe. I went a size up from my normal size and they are perfect.
Second, The Amanda Dress and Amara Cardigan
This dress is the perfect get-up-and-go outfit. As soon as you throw it on and pair it with a bootie, you look put together in seconds! What I love about this dress is the comfort and wash. This denim wash is a very unique vintage-style wash with all the fading techniques used. It is simply an easy way to achieve an effortless look by pairing it with the AG Amara Cardigan and any black booties.
Fit Notes: I think most of AG's ready-to-wear runs generous, and this dress is no exception. I wore an XS/S in this picture and I think depending on the length and look you're going for, size down.
Next, The Ex-Boyfriend Slim
Ok, these are my FAVORITE jeans I have bought, maybe ever. I think everyone needs a low-rise, boyfriend style jean in their closet, and the patchwork details on these make it a must-have. These again have the stiffness of a vintage jean while maintaining the perfect fit of a modern jean. Let me tell you, I have worn them with just about every outfit combination imaginable and they look great with everything!! You NEED to invest in a pair!
Fit Notes: If you want them to fit more oversized/baggy like a traditional boyfriend jean, size up. However, these are the boyfriend slim, so you get the low-rise style of a boyfriend jean while showing off your amazing figure. I wear my normal size in these.
Lastly, The Eva Dress
AG 'Eva Dress,' $258 // Quay Australia 'High-Key Green/Gold Mirror Aviator,' $65
This dress has everything. The high-low hem, asymmetrical back, pockets, and it is perfect for layering due to the 3/4 sleeve. This dress is knee length or right above the knee unbelted, so belting it raises the hemline a little bit and lets you show off those legs! It is also a shift-style dress, so you can easily define your waistline with a belt if you want to add a little more shape to your look. I think layering it with a long-sleeve underneath is perfect, like this turtleneck by Lilla P. You can wear this in so many ways, it works great open as a duster/cardigan as well!
Fit Notes: As previously mentioned, AG's dresses run big, so I wore an XS in this dress. Unless you want an oversized fit, (or space to wear chunky sweaters underneath), size down.
Now, here is what you've been waiting for...
To further reduce our environmental impact and help out our beautiful earth, we are now offering a DENIM RECYCLING PROGRAM. Next time you shop with us, bring in any of your old jeans and receive $20 off a new pair. We will donate your jeans for you AND you get a discount off a BRAND NEW pair of any of the amazing jeans we carry. How easy is that?!
I hope you learned a lot about our amazing eco-friendly denim brand, AG Jeans, and how to shop more sustainably with us. Come visit us to help kick off our new denim recycling program, I hope to see you soon!
Sources: (Thank you for the eye-opening facts about fashion's environmental impacts!)